SEO audit
A full review of how search engines see your site, with a ranked list of what to fix first.
Book a free intro callWho it’s for
An audit fits when you need to know what’s wrong before you spend money fixing it.
- You’re launching or redesigning a site and want it checked first
- Traffic has stalled or dropped and you don’t know why
- You’re migrating to a new host or CMS
- You inherited a site and don’t know what shape it’s in
What I check
Six areas, each with specific findings and a recommended fix.
Crawling and indexing
Whether search engines can reach, read and index the pages you want found.
Speed and Core Web Vitals
Load time, layout shifts and responsiveness on real devices.
Site structure and internal links
How pages connect, and whether your best pages get the links they deserve.
Content gaps
Topics your customers search for that your site doesn’t cover yet.
Backlinks
Who links to you, which links help, and which are a risk.
Competitors
Where similar sites outrank you, and what they do that you don’t.
What you get
A written audit with the evidence behind each finding, a roadmap ranked by impact and effort, the quick wins to ship first, and a walkthrough call. Here’s a condensed example:
| When | Issue | Where | Effort |
|---|---|---|---|
| First | Faceted URLs open to crawl | Where/example-category/?filter= | EffortMedium |
| First | Duplicate title tags on category pages | Where/example-category/ pages | EffortLow |
| Next | Slow main image on product pages | Where/example-product/ template | EffortHigh |
| Next | Guides with no internal links | Where/example-guides/ | EffortLow |
| Can wait | Thin tag archive pages | Where/example-tags/ | EffortLow |
| Can wait | Old redirect chains from a past migration | Whereexample.com/old-* | EffortMedium |
How it works
About two weeks from the first call to your written roadmap.
STEP 1 · 30 MIN
Intro call
Your goals, your site and your competitors.
STEP 2 · DAYS 1–3
Access and crawl
You share access. I crawl the site and pull the data.
STEP 3 · DAYS 3–8
Analysis
I review crawling, speed, structure, content and links.
STEP 4 · DAYS 8–10
Report and walkthrough
You get the written roadmap and a call to go through it.
What I need from you
View-only access to these tools, so I can see what you see.
- Google Search Console
- Analytics
- CMS
Questions, answered
How is it priced?
It’s a fixed fee, agreed after our intro call and before any work starts. The fee depends on the size of your site.
Do you fix the issues too?
Yes, if you want me to. Implementation is quoted separately. Your team can also work from the roadmap on its own.
What if my site is small?
Small sites can have a surprising number of SEO issues. With fewer pages, the audit scope is smaller, so it costs less. You still get the same ranked roadmap.
How is this different from free audit tools or running my site through AI?
Free tools and AI are useful for a first look. They also flag every possible issue, most of them minor, and they can sound confident based on a partial view of your site. I check what affects your rankings and customers, explain why, and rank the fixes by impact and effort. You end up with a short list worth acting on.